The Government of Thailand

Thailand

Putting modern Thailand in the spotlight

Overview

As Thailand prepared to host the 2012 World Economic Forum on East Asia, the Office of the Prime Minister approached Winkreative to help promote the country’s successes, potential and plans. Our rigorous communications strategy and extensive identity captures Thailand’s open, modern spirit and international ambition. Since then, we’ve developed a biannual magazine, film series, TV advertisements, international retail concept and a global print campaign that’s been viewed by millions.