Banque Heritage is a private Swiss bank based in Geneva. The family business specialises in asset management for private individuals and institutional investors.
Its 20th anniversary in October was the perfect excuse for Winkreative to develop a new identity, website and printed collateral.
Banque Heritage’s interest in the arts and sciences was a key point of inspiration. A contemporary typeface was combined with a warm colour palette for a sophisticated identity that reflects not only the provenance but also the modernity of the bank.