Overview
Our recent work with BlackBerry has taken on a global slant, combing the world for the finest artisans to create exclusive cases for the new BlackBerry PlayBook tablet, as well as a global advertising campaign.
The Made for PlayBook collection, curated by Winkreative, involves our favourite makers from Italy, Japan, Belgium, the UK, Canada and more, each revealing a different aesthetic but sharing a common commitment to quality.
We also created two new advertising campaigns set in Scandinavian chalets and summery Sitges. The campaigns, which featured in Monocle’s Alpino and Mediterraneo editions, was concepted, styled, photographed and art directed by Winkreative to show the latest BlackBerry products off to their best advantage.